Charles Shen
AI Strategy and Marketing Intern

Charles joined the Strategy team at MBC Strategic in Fall 2025, where he works on marketing analytics, brand insights, and messaging and positioning strategies. Pursuing a Master’s degree in Marketing with a Specialization in AI Applications at USC, he focuses on leveraging artificial intelligence to enhance digital presence, automate workflows, and unlock transformative value, while ensuring brands maintain human connections, build trust, and make informed decisions that drive lasting success in the Intelligence Age.

Charles brings a breadth of marketing experience across industries including fashion, consumer goods, technology, and real estate. His work has encompassed digital strategies and positioning recommendations in organizations such as Amazon, Gucci, Kraft Heinz, and a range of emerging start-ups and SMBs.

Team

• Matt Brunini
  Founder
• Katherine Feshchenko
  Sr. Art Director
• Reed Brenchley
  Art Director
• Danny Harper
  Strategy Director
• Yuri Fitzgibbons
  Sr. Brand Manager
• Marta Castillo
  Sr. Graphic Designer
• Michelle Keyfman
  Strategy & Operations Manager
• Nathan Chan
  Graphic Designer
• Analise Kunkel
  Brand Strategist
• Adri Ramirez
  Graphic Designer
• Sunaina Bose
  Graphic Designer
• Caitlin Cague
  Public Relations and Strategy Intern
• Jenna Salley
  Marketing and Strategy Intern