Gurtin Municipal Bond Management

As a $10 billion municipal bond manager with a roster of high net worth clients, Gurtin Municipal Bond Management felt it was time for their brand and materials to match their sophisticated approach as an asset manager. Gurtin approached MBC Strategic to perform a comprehensive rebrand encompassing new messaging, logo, identity, website, marketing materials, and even company t-shirts.

The team at MBC responded by creating something unique and sophisticated to match Gurtin’s approach and core values, communicating their most important trait – comfort – to both advisors and investors in delivering the highest level of research, innovative municipal strategies, client service and investment support. The firm announced a strategic acquisition by PIMCO in the fourth quarter of 2018.

Case Studies

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Awards

  • 2017 Interactive Media Awards - Best in Class
    Financial Services
  • 2016 Marcom Award Platinum
    Branding Refresh
  • 2018 dotCOMM Award Gold
    Website, Finance