Servco Pacific Capital
One of Hawaii’s largest corporations, Servco, was broadening its private equity office in San Francisco and looking to leverage their brand in the process. Servco Pacific Capital had a track record of successful investments including the turnaround of famed guitar company Fender. It also had a long history of building up internal businesses and emphasizing work culture, client service, and community support. MBC Strategic was brought on to design and develop the new website to communicate Servco’s investment and partnership opportunities, established track record, and corporate culture. The resulting site merged the company’s rich history and branding with a more modern look and feel.
