MBC Strategic Garners Multiple IFCA Financial Communication Awards

Specializing in investment and financial services branding, advertising and marketing, MBC Strategic takes additional pride in being recognized for its works amongst its peers within the financial communications community. In the first round of its 2015 award announcements, the IFCA honored MBC with two financial services marketing and communications awards: one Award of Excellence in Trade Journal Advertising for a financial services advertising campaign and one Honorable Mention in Fund Information for the launch of an alternative fund strategy, including its brand strategy, website and subsequent sales and marketing materials.

The Insurance and Financial Communicators Association (IFCA) is an international organization dedicated to the ongoing professional development of its members in related financial services communications. With a diverse and growing membership, the IFCA is among the largest and leading industry-specific associations in the communications and advertising field.

The award-winning alternative investment branding and marketing materials project was for Berkeley Square Asset Management, a Boulder Colorado-based RIA and alternative asset manager, launching in early 2015. The trade advertising campaign was for a CMBS-focused due diligence provider, Partner ESI. The campaign incorporated a tongue-in-cheek comprehensive print and web advertising campaign to promote its services.

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