Founded in 1936, Russell Investments is one of leaders in multi-asset solutions and has over $150 billion in assets under management. One of the top investment managers around the globe, the firm first contacted the team at MBC for strategic marketing assistance in 2005. Since then, MBC Strategic assisted in the design and development of branding strategy, content, and marketing materials across multiple business lines. In addition, the strategic partnership includes assistance with multiple internal rebranding efforts to fine-tune messaging, positioning, and design of capital markets insights, index products, retail investment services and institutional product offerings.
